The Content Enablement Platform for SaaS Teams

Search, create, manage, and measure your content—without leaving your workflow.

The Fastest, Easiest Way to Actually Use Your Content

Great content isn’t helpful if it’s hiding.

AI-powered search that finds what you need

AI-powered search surfaces exactly what you need—no folders, no digging, just answers.

Company-wide access without per-seat limits

Masset gives your whole team access to the content they need—without making you choose your "favorite" employees based on seat licenses.

Find content inside the tools your team already uses

No more switching tabs or digging through drives—Masset brings content directly into your team’s daily workflow.

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Centralize All Your Content, Not Just Files

Blogs, G2 reviews, YouTube videos—yeah, even that random tweet.

Centralized content from every source

Say goodbye to scattered files—organize blogs, reviews, and videos in one centralized hub.

Integrates with the platforms you already use

Integrate content from various sources without the hassle.

AI understands your content - no matter the format, source, or location

AI understands, indexes, and upgrades every piece of content instantly—so you don’t have to.

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Do More With Every Piece

Use AI to turn any content into sales emails, FAQs, or social posts—anything your heart desires.

Give every piece of content the context it needs

Masset helps you understand what your content is for—so you can use it anywhere, any way you want.

Repurpose content across formats and channels

Reuse content anywhere your team communicates—without rewriting it from scratch.

Turn one piece of content into many

From blog post to sales email to internal doc—make your content go further with less effort.

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creators and users on the same page

Close the loop between creators and users—because guessing what people want is so 2015.

Step 1:

Use AI-powered search to find what you need

Users start by searching your library with powerful, AI-enhanced tools to uncover what already exists.

Step 2:

Request content if it’s missing

Or request changes, provide feeback or flag outdated content.

Step 3:

Manage and approve requests in one place

Content creators receive, review, and manage requests directly in Masset.

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Know What’s Working. Fix What’s Not.

Because you can’t improve what you can’t see.

See how your team actually uses content

Find out what’s getting used, ignored, or loved across your org—without guessing.

Track what gets shared—and what sticks

Understand how your content performs beyond your walls with real-time share analytics.

Measure individual engagement with content

See who’s adopting content, how often they’re using it, and where they’re falling off.

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Pull from Anywhere. Use It Everywhere.

Two types of integrations—one to bring your content in, one to get it where it needs to go.

Centralize your content, wherever it lives

Pull in content from your blog, YouTube, internal drives, and more—without manual uploads.

Put content to work inside your favorite tools

Find, preview, and use content right inside the apps your team already lives in.

Use your content with any AI, thanks to MCP

We're building support for Microsoft Contextual Platform (MCP) so your content shows up where it's needed most—inside the tools your team already uses every day.

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What Masset users have to say

Spoiler: They’re not asking for their old tools back.