Masset | The best way to stop wasting great content

How much is content chaos costing you?

10% of Annual Revenue Lost
‍Content chaos has a direct cost. B2B orgs lose up to 10% of yearly revenue because the right content isn’t where it needs to be.

$8,300 per employee/year
Teams lose 166 hours per person annually. That’s $8.3K in salary before you even count the deals that die waiting for the right file.

60–70% of Marketing Content Goes Unused
Most B2B content never even gets seen. It is created, uploaded, and then lost in folders, wasting budget, time, and opportunity.

1.8 Hours Every Day
Sales reps waste nearly two hours daily searching for the right deck. That equals a full selling day gone every week.

“We finally admitted what we already knew deep down: content chaos was draining time and money from our business. We spent countless hours searching for the right version of a deck, outdated files slipped into customer meetings, and marketing assets went unused because no one could find them. That wasted time wasn’t just frustrating, it was expensive. Since implementing Masset, that has completely changed. Every piece of content is one click away, always up to date, and trackable. Our sales reps save hours every week, and leadership finally sees which content is actually driving results. Masset has given us back time, focus, and revenue that we were losing.”

Mehmet Doğan

VP of Marketing

Masset isn't just for marketing and sales

Customer Success

Customer Success teams solve problems faster with the right resources at their fingertips. They also gain insight into what content matters most to customers, making it easier to deliver great experiences and uncover upsell opportunities.

Support

Support teams resolve issues quickly because every answer and resource is right there when they need it. By sharing the same trusted content, they ensure customers always get clear, consistent help that builds satisfaction and loyalty.

Product

Product teams share clear, accessible product information across the company, from roadmaps to updates to launch content. This eliminates confusion, keeps strategies aligned, and ensures decisions and launches move forward smoothly.

Marketing

Marketing teams see exactly how content is being used so they know what works and where the gaps are. With Masset, content gets found and used everywhere across the company, turning assets into measurable results and fueling smarter creation.

Executive Team

Executive teams know consistent messaging is being used across the company and thousands of dollars aren’t wasted searching for answers. Masset keeps leadership aligned on what’s being valued and used so the entire company can row in the same direction.

Sales

Sales teams spend less time searching and more time selling because Masset makes every deck, case study, and answer instantly accessible. With quick access to the right content, they can respond confidently, keep conversations moving, and close more deals.

HR

HR teams make it easy for employees to access policies, training, and resources without delays. With Masset, everyone sees the same up-to-date information, creating clarity, consistency, and support from day one.

Don’t Take Our Word for It. Here’s Dan’s Story.

Connect your content to the tools you already use and love

See all integrations

Security first, from the ground-up

End-to-end encryption protects sensitive data in transit and at rest, ensuring complete confidentiality.

Zero-trust architecture verifies every request, reducing attack surfaces and preventing unauthorized access.

Regular security audits and compliance checks keep our infrastructure resilient against evolving threats.

Granular access controls allow precise permission management, securing data at every level of the system.

What makes Masset different better than the rest?

Masset

AI content agent AND Unified Content Library

Yes!

Ease of use?

🙌😊🔍⚡️

Onboarding time

In as little as 4 hours.

Long-term contracts?

Nope, everything is month to month.

Cost

🎉🥳🎈❤️

The Others

AI content agent AND Unified Content Library

Ease of use?

🐢🔧📚🕠

Onboarding time

Months, lots and lots of them.

Long-term contracts?

The longer the better (for them, not you).

Cost

🤮🤢😡🤬

Ready to see more?

Book a demo

FAQ

What can Masset do for me?

Masset is here to make you a content superhero.

It feels like magic to have Masset help your org make the perfect content that gets shared with the perfect person at the perfect time.

And with all that magic, imagine how big of an impact that makes on your customers.

What kinds of businesses get the most value out of Masset?

Masset was built with B2B businesses in mind.

But honestly if your business uses Slack or Teams for internal communication and has Salesforce or HubSpot for your CRM then you'll love working with us.

How much does Masset cost?

Check out our pricing page. It actually has prices there!

How is Masset different from other sales enablement tools and DAMs?

Wow, where do we start?

First of all, we built the home your content deserves with our unified content library. With analytics and tracking and user permissions and all the bells and whistles, which made finding content super easy.

But we wanted it to be even easier. So we built Myca. Myca lives where you already do work, like Slack, and can help you be a content rockstar.

Oh, and no long-term contracts, a full content library that connects assets from across the web to power everything, a cool name, quirky founders from Utah who have 9 kids between the two of them, an affordable price, building in public so you know exactly who we are, etc... You get the picture.

Does Masset replace headcount?

Not at all.

Masset isn't the superhero, you are.

Myca is your trusty sidekick that makes sure you have everything you need to succeed and our unified content library is like your HQ. Combine the two and you have some real magic.

We believe augmenting and leveling up people is the greatest thing we can do.

Do you require long-term contracts?

Nope.

Long-term contracts suck for everybody involved, so we don't have them.

What can't Masset do?

Lots. We'd be lying if we said anything else. In fact, any company would be.

But what Masset can do feels like magic.

And Masset is getting smarter every day (not by training on your data, cause that's not cool) and has some sweet new skills coming soon.

The best way to stop wasting great content

Connect your entire company with the content they need

Track content performance

Design custom content experiences

Collections

Boards

Public Sharing

Version Control

User Analytics

MassetBot

ContentGPS

Content Flagger

Content Analytics

Asset Requests